Melissa Newal
Melissa Newal leads international lending product management at American Express in New York, a career she began on the Canadian side of the business marketing the Air Miles co-brand card.
Worth knowing
Melissa has spent her career in lending aimed at financial institutions, and she knows how card and credit products are built, positioned and taken to market on both sides of the border. She is now moving that experience into business development. Worth writing to if you are a Canadian in payments, credit or co-brand partnerships trying to understand how a global issuer thinks.
Story
Melissa took an MBA in marketing at York University's Schulich School of Business, and after a stint at M1 Marketing Group joined American Express in 2010 as a senior marketing analyst in consumer card marketing. New York followed in 2014, and her work shifted from consumer marketing to lending built for financial institutions. Today she is carrying that lending background into business development.
In Melissa's words
Born and raised in Canada, I moved to New York in 2014 and have called it home ever since. I spent my career in lending focused on financial institutions, and recently made the move into business development, bringing that industry experience and perspective into a new chapter.
Highlights
- Director, International Lending, Product Management, American Express (New York)
- Senior Marketing Analyst, Air Miles Co-Brand, American Express (2010-2011)
- MBA in Marketing, Schulich School of Business, York University
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