Jamie Read founded BriteBirch Collective in 2018 to replace the agency model with a network of independent consultants, now hundreds strong, run from Ottawa.
Worth knowing
She has built integrated marketing teams and campaigns in Canada, the Middle East and Asia, and can assemble a senior team of freelance strategists, creatives and healthcare communicators for a brief without an agency retainer. She also knows how Canadian companies make themselves understood in Southeast Asia. Worth writing to if you need marketing firepower at speed, or a way into ASEAN markets.
Story
Jamie spent roughly 17 years inside agencies, rising at Edelman from Director, Healthcare to Managing Director, Sectors in Singapore, where she led award-winning teams across the Gulf and Southeast Asia. In 2018 she left to test a different structure: talent gathered around a brief rather than kept on a payroll. BriteBirch Collective now runs integrated marketing and business consulting through a global bench of independent consultants, including a data-led growth engine offering for companies that want measurement attached to their campaigns. She works from Ottawa and keeps her Asia ties active through the Canada-ASEAN Business Council.
Highlights
- Founder and CEO, BriteBirch Collective (2018), network of 300+ independent consultants
- Managing Director, Sectors, Edelman Singapore (2017)
- Co-president and Communications Chair, Canada-ASEAN Business Council
- Founding member, fluid-collective (2019)
- Guest on the Inspired Insider and How They Win podcasts on the collective model
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